Sr Manager, Merchandising - Softlines

Senior Manager, Merchandising – Softlines At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From toys to t-shirts, video games, home goods and more, our teams bring our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide. The Senior Manager, Merchandising - Softlines drives execution of the merchandise strategy and vision for their assigned categories, contributing to a complex, multi-category Softlines division. This role works closely with cross-functional teams to deliver consumer-centric, trend-right, high-quality product assortments across all owned and operated channels, bringing franchise priorities and guest insights to life through Apparel, Accessories, and Lifestyle Home. The Senior Manager plays a key role in delivering brand equity and financial performance targets through the full product lifecycle, from merchant-led concept and brief through commercialization, applying a working understanding of the fabrication, functionality, construction, and regulatory complexities unique to Softlines development. SOFTLINES MERCHANDISING • Creates and implements the day-to-day execution of product strategies across a softlines category / categories • Translate product strategy into consumer-focused assortments that drive commercial success in Disney Parks • Maintain deep consumer focus, balancing insights and analytics to identify opportunities, strengthen the brand, and enhance the guest experience • Monitor global market, competitive, and consumer trends to identify growth opportunities • Champion trend-driven, innovative products developed with Design and Sourcing teams to meet consumer demand and achieve business and sustainability objectives • Analyze product performance to identify successes, continuously improve assortments and drive productivity • Apply expertise in softlines development, including materials, fabrics, fit, construction, trims, embellishments, manufacturing capabilities, and production timelines • Drive merchant…