SEO Account Manager

Company description Zenith is the ROI agency. We help brands make Bold Moves in communications to drive profitable, measurable growth. At Zenith, Bold Moves are big, brave shifts to strategy, data, audience or activation. They’re grounded in evidence, backed by rigorous forecasting and designed to deliver stronger returns for clients and better experiences for consumers. We work as empathetic partners, taking the time to understand our clients’ businesses and tying our success to theirs. Part of Publicis Media, Zenith has over 5,000 specialists across 90 markets. In the UK, we work with leading organisations including The Very Group, Macmillan and Morrisons – helping them make smarter, more impactful choices to unlock growth. We believe an inclusive culture strengthens our business, enabling greater idea exchange, innovation and creativity, and we actively encourage our people to drive positive change. Overview We’re hiring an SEO & GEO Account Manager to help shape how Nuffield Health is discovered across both traditional search and the rapidly evolving world of AI-powered search. You’ll join a collaborative team within Performics and Zenith, combining strong SEO foundations with emerging Generative Engine Optimisation (GEO) techniques. This is a hands-on role with genuine strategic input, giving you the opportunity to influence search strategy, website development and how a major healthcare brand shows up across new discovery experiences. Responsibilities What you'll be doing: Own the day-to-day delivery of SEO activity across technical, on-page, content and local search, turning business priorities into clear recommendations and roadmaps. Support Nuffield Health’s website redesign and replatforming, contributing to technical audits, migration planning, QA and post-launch monitoring. Explore how Nuffield Health appears across AI-powered search experiences, using prompt research, competitor analysis, brand mentions and citations to identify practical GEO opportunities. Shape content recommendations around search intent, authority and trust, working with content and clinical stakeholders to support accurate healthcare information. Collaborate with Paid Search, Content, Digital PR, UX/CRO, analytics and development specialists to improve performance across the wider search journey. Turn SEO and GEO performance data into clear insights and actions, connecting organic visibility, traffic, conversions and emerging AI-search measures to client outcomes. Build strong client relationships while coordinating projects, managing timelines and supporting the development of junior colleagues and specialist teams. Qualifications Skills we're looking for: Hands-on SEO experience with the ability to turn analysis into practical recommendations and manage ongoing workstreams. A good understanding of technical SEO, including crawling, indexing, site architecture, structured data and the fundamentals of HTML, CSS and JavaScript. An interest in GEO, LLMs and AI-powered search, with practical knowledge or curiosity around prompts, citations, generated answers and brand visibility. Specific GEO platform expertise isn't essential. Confidence working with SEO and analytics tools such as Google Search Console, GA4, Semrush, Ahrefs, Screaming Frog, Lumar or Looker Studio. An understanding of search intent, content quality, on-page optimisation and the signals that help build authority and trust. Clear, collaborative communication skills and the ability to work effectively with clients, technical teams and specialist colleagues. The ability to balance hands-on delivery with strategic thinking, manage competing priorities and support junior team members. Additional information Zenith UK offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including: 📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups). Publicis Groupe works primarily from the office or our clients' office four days per week. At Zenith UK, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included. #LI-AD1